Friday, 5 February 2016

Q4 Evaluation: Who would be the audience for your media product?

In the early stages I defined my TA as:

'My target audience for my Bhangra magazine are aimed at those from the Indian culture and those who also aren't from the Indian Culture but who are intrigued by it. I feel this magazine will clarify to those what the culture is about and their interests and lifestyle.
The age I am aiming my magazine at will have a huge range as any one from that culture will be intrigued by it, such as teenagers and adults. The magazine will also be aimed at male and female as Bhangra music is aimed at both.
The magazine will also give an insight to the people not from the Indian culture on the traditions that take place in that culture and the lifestyle and religions they have. Also the magazine will engage with British Indians who want to embrace their roots further in a modern way.'

I feel that I have maintained this audience:

1] Readers may wish to read it to find out information about the Indian culture [Blumler & Katz Uses & Gratification]
2] I think the age range has reduced to 16-30. It will appeal more to teens who struggle with their identity and feel the pull of two cultures. However, it will appeal to those in their twenties who are preparing for adult life and marriage.
3] I do think my magazine targets males and females as i have included features for both genders.







Additionally, now my pages are complete, i feel they also target those who:
1] Are interested in a career in music
2] A career in musicals
3] wish to download and listen to more Bhangra
4] wish to participate in the Bhangra scene
5] wish to read about up coming stars.
6] use social media
7] are already familiar with famous and established singers/ musicians like Garry Sandhu




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