Tuesday, 20 October 2015

Research: Institutions #4: Struti

"Sruti is an English language magazine on the performing arts and Indian music and dance, published from ChennaiIndia."

30-Yr-Old Sruti Music Magazine Hits Right Pitch

There is an interesting article about the appeal of Sruti.
"The magazine also touched south Indians living elsewhere. Executive editor S Janaki remembers reading it while living in Dhanbad in Jharkhand. “The salary was meagre at first but I stayed on because we were documenting the arts. Getting to know legends like dancers Padma Subrahmanyam, Sonal Mansingh and Vyjayanthimala Bali was great,” says Janaki, who is also a Bharatanatyam dancer. - See more at: http://www.sanmargroup.com/latest-updates/30-yr-old-sruti-music-magazine-hits-right-pitch/#sthash.elKs91me.dpuf"

This implies there is a market for my magazine globally. They are looking for more subscribers "The magazine, which survived a lean period following Pattabhi Raman’s death in 2002, is now owned by the Sanmar Group and is trying to win more subscribers. - See more at: http://www.sanmargroup.com/latest-updates/30-yr-old-sruti-music-magazine-hits-right-pitch/#sthash.elKs91me.dpuf"

http://www.sanmargroup.com/latest-updates/30-yr-old-sruti-music-magazine-hits-right-pitch/

Unfortunately, the Sanmar Group do not seem to publicise or market the magazine any longer.


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