I want my magazine to be very original and i will use general codes and conventions and use Stuart Halls representation theory as society is always changing and this change will then appeal to a wider audience and make people more accepting of different cultures. The use of Savid Morley on audience theory will get linked in as their will be three types of reading and i want it to appeal to people who aren't from that culture in preferred reading.
This institution named Asian Integrated Media would be good for my magazine as it specialised is cultural diversity.


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